Anheuser-Busch Heir Opens Up On Dylan Mulvaney Saga

Billy Busch, an Anheuser-Busch heir, opened up on the saga surrounding the popular beer manufacturers, saying that his ancestors would have “rolled in their graves” over Bud Light’s decision to partner with Dylan Mulvaney.

Busch, a great-grandson of Adolphus Busch, told TMZ that his great-grandfather would never have approved Bud Light’s partnership with Mulvaney. 

“I think my family — my ancestors would have rolled over in their graves,” Busch said. “They believed that transgender, gays, that sort of thing was all a very personal issue. They loved this country because it is a free country and people are allowed to do what they want, but it was never meant to be on a beer can and never meant to be pushed in people’s faces.”

Busch maintained that those who drink beer are hard-working people who do not want political messaging in their faces. 

“You know, I think people who drink beer, I think they’re your common folk. I think they are the blue-collar worker who goes and works hard every single day,” Busch said. “The last thing they want pushed down their throat or to be drinking is a beer can with that kind of message on it. I just don’t think that’s what they’re looking for. They want their beer to be truly American, truly patriotic, as it always has been. Truly, America’s beer, which Bud Light was and probably isn’t any longer.” 

Bud Light’s sale has been in free fall since it partnered with Dylan Mulvany, a transgender influencer, in March. The partnership led to fierce boycotts from customers, especially those in the conservative base. 

Declining sales forced the once-popular beer makers to lay off more than a thousand U.S. workers in July. 

The boycott affected Anheuser-Busch’s overall market value, with the company’s value dropping by billions in the months following the partnership and the subsequent boycott. 

Anheuser-Busch has made several attempts to appease its customers. The beer company released a statement in June trying to mend fences with its customer base.

“We recognize that over the last two months, the discussion surrounding our company and Bud Light has moved away from beer, and this has impacted our consumers, our business partners, and our employees,” the statement read. “We are a beer company, and beer is for everyone.”

Despite Anheuser-Busch’s best efforts, the company’s value and product sales continue to drop.